Trade Marketing Manager Resume

Posted in Resume Samples for Manager

Earl Joslin
2974 Anthony Avenue
Abilene, TX 79601

Job Objective To use my personal relation skills and extensive training to acquire a position as Trade Marketing Manager with a reputable company.

Highlights of Qualifications:

  • Huge experience in managing sales and marketing of consumer products, analyzing trade data and managing key business
  • Profound knowledge of marketing and retail environment
  • Proficient with Microsoft applications
  • Good understanding of retailing and the different retail channels
  • Remarkable ability to analyze trends and recommend necessary changes
  • Ability to manage multiple tasks and finish it on deadline
  • Ability to identify and define business questions

Professional Experience:

Trade Marketing Manager
Lifescan Inc., Abilene, TX
October 2008 – Present

  • Developed various programs for increasing brand presence in market and facilitated sales.
  • Prepared campaigns focusing on various products, highlighting its key features.
  • Initiated various marketing initiatives according to sale requirement.
  • Managed implementation of marketing strategy.
  • Monitored all marketing and sales activities and prepared various promotion activities.
  • Analyzed marketing programs and ensured facilitation of consumer awareness of products.
  • Determined calendar for trade promotions and developed ways to maximize effectiveness promotions.
  • Identified best practice of retail promotions and developed various ideas around it.

Trade Marketing Analyst
Johnson & Johnson, Abilene, TX
August 2003 – September 2008

  • Developed various strategies for sales.
  • Coordinated with marketing and trade teams and developed various strategies to increase optimization.
  • Monitored projects and ensured compliance with global processes.
  • Analyzed results of all trade promotion activities conducted.
  • Maintained records of sample requests and kept tracks of same.
  • Forecasted and maintained all sales related data.

Trade Marketing Specialist
Adzinia Media Group, Abilene, TX
May 1998 – July 2003

  • Developed and executed Account Marketing Plan.
  • Determined sales materials according to projects.
  • Gathered information from customers and developed programs accordingly.
  • Monitored all activities related to trade marketing.
  • Prepared and implemented various promotions.
  • Determined price designs and managed project budgets.


Bachelor’s Degree in Marketing
South Suburban College, South Holland, IL

Create your own professional looking resume for free using our resume builder!