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Advertising Specialist Responsibilities and Duties

Assist in managing and advertising the marketing projects for clients.

Develop, monitor and implement the advertising projects submitted by clients.

Work with customers in analyzing product information, advertising history, needs, etc to provide appropriate marketing assistance.

Work with company’s supervisor in developing the strategies for project management and execution.

Determine a proper advertising medium including direct mail, newspaper ads, online banners and email-marketing initiatives.

Prepare sample advertisement program for review and approval by management and clients.

Work with sales and advertising team to develop product promotions.

Review and approve sales and advertising contracts as needed.

Develop product promotional plan, advertising techniques, sales procedures, etc.

Work with marketing team to develop advertising strategies.

Coordinate with writers, graphic artists and other departments to execute the advertising projects.

Act as day-to-day contact for clients from project start to end.

Develop and implement advertising policies and procedures to achieve sales objectives.

Manage and execute advertising projects within approved budget and timelines.

Evaluate advertising projects for marketing and sales effectiveness.


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