Design and develop product management processes.
Create strategies for product pricing, developing positioning and marketing of a product.
Initiate and establish ‘next generation’ management tools and systems across all product lines.
Prepare and allocate budgets across product marketing initiatives.
Research and develop activities to assess, test and deliver products.
Initiate, execute and manage products or projects from conception to development to finished product including its launch.
Monitor and document emerging trends in product marketing.
Collaborate and interact with the production, marketing and sales teams to position products.
Create advertising and promotional campaign for the product.
Resolve all customer issues relating to the product line.
Adhere to the best practices and standards of the company in managing products or services.