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Media Assistant Responsibilities and Duties

Seek and sort media kits and publications.

Organize tearsheets and media agreements.

Manage billboard agreements for out-of-home inventory.

Create and send traffic instructions for out-of-home broadcast, print and online orders.

Support routine management of agencies, merchants and vendors.

Support media group with administrative functions and extend internal support.

Support Media Buyers to reach budget goals.

Research time periods were station ran wrong tape and act suitably.

Check with station contacts to purchase more air time.

Draft booking sheets for new media buyers.

Set up and maintain media partner relationships.

Field telephone calls and meeting requests from media representatives.

Develop media suggestions.

Issue media insertion orders.

Support post-buy analysis and reconcile media invoices.


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