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Marketing Research Specialist Responsibilities and Duties

Present information to develop key competition graphs.

Maintain library to obtain and compile information on competitive activities and sales statistics.

Maintain quality service through following company standards.

Maintain technical and professional knowledge through participating in educational workshops and review publications.

Provide support for marketing research throughout range of initiatives.

Evaluate and interpret research results, formulate conclusions and suggestions.

Plan, execute and supervise marketing research projects.

Research and identify prospective target consumer sections and calculate revenue, profit potential and market size.

Recommend solutions and identify marketing strategies to maintain competitive market benefits.

Research and analyze market trends to determine market needs.

Consult and develop relations with marketing, product development plus operations to identify research needs and execute recommendations.

Prepare innovative strategies to collect industry research, landscape data global competition and customer requests to enhance Supplier Network data quality.

Perform as key contact for all lead creation as well as market research activities for senior management and marketing department.

Manage marketing research analyst’s team in organization office.

Conduct research to identify opportunities and confirm prime prospects for qualification criteria.


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